I rant you risten

Sunday, September 18, 2005

"Making You Cooler.."

Yeah yeah yeah – it’s been a while..

Back at work and back to my mundy life... coffee dependence is at an all time high & Costa are out of Vanilla Syrup making my Vanilla Frescato with 2 shots of espresso unavailable (better supply chain management guys… that’s all I’m going to say). New music has kept me going and thrashing away at my keyboard – making work more bearable. Stuff I’m listening to: Spoon, hothotheat, the rakes, clap your hands and say yeah, stars, hail social, Interpol, verve remixed, royksop, OST: life aquatic with steve zissou, & my bloody valentine. "Gut Feeling" by Devo is an awesome tune, thank you 80s Ian…

Stroking my t-shirt fetish a little bit:
We’ve decided to launch a new project entitled: “Making you Cooler…” After much stomping and tromping around weirder sections of Manhattan, warehouses in Brooklyn, a couple of dodgy streets, underground shops in alleys in downtown Boston, and some other random places – We have procured some of the finest ultra-hip t-shirts to grace this part of the world. I’m talking about shirts produced by some of the coolest design incubators on this planet – from two of the most important epicenters of all things hip: New York & LA.

I have a really big problem with the quality and acceptable level of coolness of available t-shirts in Bahrain.. First off, Bahrain is such a small market that buyers from your favorite shopping mall clothing store here get their stock from the Buyer in Dubai who gets it from the company. So you’re getting fashion as per the Buyer in Dubai and then the Buyer in Bahrain – can you say leftovers? And then what happens? They order enough shirts to make your cool purchase seem insignificant because you’re guaranteed to see a bunch of people wearing the same thing. Is that cool for you? If not, read on..

Most of the shirts at your shopping mall are rip offs something else. Allow me to rephrase – these clothing corporations don’t give a shit about giving you an original quality product, they want to sell you a trend. I remember walking around Camden Town years ago and finding a vintage “Omaha Hammers” T-shirt. I thought that was unbelievably cool, why? Because there actually was an Omaha Hammers team, and this was their shirt from years ago - that’s what made it cool to me – it has history to it. You can walk into the “Push & Boar” store and see something very similar, but there’s no story, there’s nothing authentic about it. There could very well be a real “Wisconsin Warriors” team - but what you’re buying right now is a mass produced print on a t-shirt that someone thought would sell because they were going to take advantage of a fad – nothing original about that. And having everyone else buy the same shirt diminishes the coolness factor in multiples of 100. Do you like being original and unique? If yes, then read on..

After your personality and hair, T-shirts are the next best form of personal expression. So why compromise that and look like everyone else? Why did I even think about this? Because I love T-Shirts and I know there are people like me on this island that share the same passion and are willing to go the extra mile for an article of clothing that you’ll want to hold onto as long as you possibly can. Fashion and trends are invented in places far far away. People that dictate what is cool, dictate from places far far away. These shirts are straight from that fountain of funk.

They will be going on sale at a location near you pretty soon – but until then, I’ll entertain serious buyers via email – we are like this only – what to do? This stuff ain’t cheap, but being cool never was… If you want to go against the grain and purchase a t-shirt, granting you a slice of something globally hip – let me know…

7 comments:

Mahmood Al-Yousif said...

man this is SOME sales spiel! If you're EVER in a situation looking for a job, do give me a call!

Now on to those T-shirts, I've lost 14 kgs so far just so that I CAN look good in a T. But that's a long way off though there is still hope.

Good luck with your new venture.

Bahraini Rants said...

Mahmood,

I've got some slick punk rock XLs that would make your children's taste dated...

thanks mate

Mo said...
This comment has been removed by a blog administrator.
Mo said...

Seu Jorge's remakes of a few songs are kick ass.. I dug the idea of popular tunes in a different language, especially his Brazilian-Portugese style..

As for the t-shirts, I feel your pain.. I wouldn't say I'm a big t-shirt wearer myself, but I do enjoy wearing the odd cool one every once in a while..

If you're selling your stuff at the new shop by the time I get back in December then I'll pop in for a look.. I just got a couple from Camden in August (with style-guidance, of course.. I'm not nearly as cool as she is) and they've always got the greatest stuff down there.. Cyberdog for life! Don't know about the stuff they sell but the in-store music sure does rock!

Anonymous said...

Just saw 2 of our t's on "weeds" new Showtime comedy series . I knew we picked some cool/original pieces , but I feel more confident with with the labels/designers we chose, knowing the stylist's for this hip show, saw the cool factor within the same designs that we did .

L

Seroo said...

Hands down, you're the coolest.

Mohi said...

Edu,

Can a poor fellow, from outside of your island dwelling get a look see at those t-shirts. Hook a brother up. And its about time you moved your ass over to kuwait.

Mohi